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EARLY BIRD DISCOUNT OF $124 ENDS NEXT WEDNESDAY AT MIDNIGHT for the first 2012 release of our Online Course: Advanced Selling On Trade Me

When we originally wrote TRADE ME SUCCESS SECRETS, we aimed to be as comprehensive as possible in terms of providing advice to those who wanted to do business on Trade Me, whether buying or selling. And (so our readers tell us), we went a long way towards achieving that goal: we’ve enjoyed favourable feedback across the spectrum, from total newcomers to highly experienced Trade Me sellers.

Even so, there are always new things to be learned about Trade Me, especially if you want to do serious selling through the site. So we introduced a new online course to take Trade Me sellers to the next level. Think of it as a Masterclass in selling on Trade Me.

We’re about to run the course again, starting on Wednesday, January 18 — ideally timed for those who want to get a good start to the year. NOW would be a good time to upskill yourself, if you’re serious about making money on Trade Me.

We’re offering an EARLY BIRD DISCOUNT OF $124 if you sign up and pay a week ahead.

This Early Bird Booking Deadline is fast approaching — Midnight on Wednesday 11 January — and we wouldn’t want you to miss out on the $124 DISCOUNT you’ll enjoy if you sign up before the deadline.

If you’d like to get serious about selling, read on for the details of our course:

Course TM-1: Advanced Selling On Trade Me

This is a seven-week eCourse providing a comprehensive masterclass on selling on Trade Me. The course presumes you are already familiar with the basics of selling on Trade Me (if there are a few gaps, you can do your homework with our own TRADE ME SUCCESS SECRETS book).

This is an ONLINE-ONLY course — you can take part from anywhere, in your own time.

This eCourse is conducted on a web-based e-learning software platform, enabling course participants to proceed at their own pace, accessing materials online. This particular eCourse provides content in a variety of multimedia forms, including videos, slideshows, flash-based presentations and PDF files. No special software is required to participate.

Course lessons are released weekly, for participants to access in accordance with their own timetables.

The course is self-administered — questions and assignments are of a practical nature and are all intended to help participants develop their skills at trading on the site.
TIMING
This eCourse starts on Wednesday January 18, with the delivery to participants of Lesson One. New lessons are delivered weekly on Wednesdays.

COURSE CREATION
This course has been created by Michael Carney, author of the best-selling book about buying and selling effectively on Trade Me, TRADE ME SUCCESS SECRETS (now in its second edition).

WHO SHOULD TAKE PART
Anyone who wants to sell as effectively and profitably as possible on Trade Me.

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COURSE CONTENTS

INTRODUCTION
In which we discuss the secrets of selling successfully on Trade Me, identify the various elements we’ll be covering during the course and examine the skills you’ll need to have (or hire in) as your selling operation expands. At the end of this section we’ll be setting a self-assessment questionnaire to determine if you have what it takes to be a top Trade Me seller.

LESSON ONE: ABOUT THE BUYERS
We talk about the buyers, discuss what makes them buy (or not), review current economic conditions and explore their motivations (and how we can trigger the urge to buy). We also look at what times of the day and times of the week they’re most likely to visit Trade Me, what times of year they’re most likely to be looking for Trade Me deals — and how you can keep watch on their current interests. Your homework will focus on identifying the most likely buyers you think would be interested in your products — or choosing desirable buyers and then identifying their particular needs and wants.

LESSON TWO: PRODUCTS THAT SELL
We’ve gathered years of information on which products sell well on Trade Me. In Lesson Two we look at the products that always sell well and the items that are especially hot in 2012. Your assignment for this lesson: pimp your own products — what can you do to make them Uniquely You?

LESSON THREE: TOP SELLERS & THEIR STORIES
We spoke to many top sellers when we put together TRADE ME SUCCESS SECRETS. In this lesson we explore who are the top selling traders on Trade Me these days and what they’re doing especially well. Your mission, should you decide to accept it: identify some of the key learnings that are relevant to you.

LESSON FOUR: GETTING NOTICED
Sometimes, it’s easy to see why an auction goes viral and picks up hundreds of thousands of pageviews. When Tana Umaga picked up that handbag and demonstrated Management By Hitting Out, the cybersphere went wild. But what happened to turn that Scary Washing Machine into a phenomenon? We talk to those involved and identify some of the strategies that make auctions sizzle. And we look at the increasing importance of Twitter and Facebook to get the word out. Your task: review some of your own auction listings to see which measure up.

LESSON FIVE: KILLER CONTENT
Words matter on Trade Me. If you don’t have a compelling headline, your listing won’t even get read. If you don’t have a sizzling description, you won’t get added to anybody’s waitlist. And if the accompanying pictures don’t make your item a must-have addition to your collection, forget it. We take you through the processes and then turn you loose on your own listings.

LESSON SIX: HOW MUCH?
What sorts of prices should you set for your products on Trade Me, to give you a fair return on the time and effort involved? What are the little tricks for squeezing more revenue out of the site? When are loss leaders (such as $1 No Reserve listings) appropriate? We examine the numbers — and then encourage you to do likewise.

LESSON SEVEN: GETTING THINGS DONE
Once you reach a certain point on Trade Me, you need to introduce systems (unless you simply don’t want a life). We look at what’s now available to create your listings, post them quickly, get the products out the door — and then handle those after-sales deals such as feedback. We also look at how you can build a list of satisfied customers — and turn that happiness into additional revenues. Your homework will involve planning your growth strategy.

CONCLUSION
Time to turn all that learning into a planned sales programme. We give you the tools (or tell you where to find them).
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INVESTMENT

This seven-part eCourse is available for $297 +GST ($341.55 total). However we offer a special highly-reduced rate if you book early:

EARLY BIRD SPECIAL: SAVE $124

$173 +GST ($198.95 total) if you book and pay before MIDNIGHT ON WEDNESDAY JANUARY 11.

Bookings are confirmed on receipt of payment, which can be by bank deposit or credit card. We can raise an invoice in advance if you need it.

If you’d like to pay by credit card, here’s the link to sign up for the Early Bird Special (via international credit card processor PayMate): CLICK HERE TO PAY.

If you would prefer to pay by bank deposit, please send an email to info@successsecrets.co.nz and we’ll send you through our bank account details.

(The service provider will be shown as Netmarketing Services Limited in your transaction and on your credit card statement)

WHAT HAPPENS NEXT?

PS ACT NOW! We’d hate you to miss our JANUARY EARLY BIRD SPECIAL
$173 +GST ($198.95 total) if you book and pay before MIDNIGHT WEDNESDAY JAN 11.

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