Capturing The Mother Lode

If you’re hoping to sell some bling for Mother’s Day (Sunday May 10), a quick tip: review your merchandise and try (if both possible and plausible) to squeeze your listings into one of the following categories.

  • Beauty & jewellery
    Bath & shower sets
    Beauty gift packs
    Bracelets & bangles
    Earrings
    Foot spas & massagers
    Fragrances
    Hand creams
    Necklaces & pendants
    Watches
  • Homeware
    Blenders
    Coffee machines
    Kettles & jugs
    Knives & boards
    Mixers
    Plates & bowls
    Pots, pans & bakeware
    Toasters
    Vases
    Water filters & chillers
    Wine glasses
  • Crafts
    Beads
    Cross-stitch kits
    Knitting
    Mosaic kits
    Painting & drawing
    Quilting fabric
    Scrapbooking
    Sewing
     
  • Sports
    Bowls & bowling
    Camping gear
    Golf & accessories
    Kayaks
    Mountain bikes
    Packs
    SCUBA & snorkelling
    Tennis gear
    Tents
    Yoga & pilates
     
  • Outdoor & garden
    BBQs
    Chairs & loungers
    Garden tools
    Outdoor lights
    Plants
    Table & chair sets
    Statues & ornaments
    Umbrellas & awnings
  • Electronics
    Binoculars
    Clocks & alarms
    Digital cameras
    Digital photo frames
    DVD players
    GPS
    Headphones
    iPods
    Memory cards
    MP3 players
    Portable speakers
    TVs
  • Music & DVDs
    Concert tickets
    DVD movies
    Music CDs
    Music DVDs
    Vinyl

Why thse categories? Because the ever-inventive folks at Trade Me have come up with a Mother’s Day Gift Finder, which will send extra traffic to those categories (click this link for more details on exactly which categories and sub-categories qualify). Might as well try and get found where the punters are getting sent!

PS Try to use the words “gift” and “mother” or “mum” in your headline, for optimum impact.

PPS Of course you can list your offerings in other categories if they belong elsewhere. Just understand that you will miss out on some of the genetically-modified traffic supplied by Trade Me’s latest transient promotional feature.

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