New Edition, New Blog

Two years on from the first edition of TRADE ME SUCCESS SECRETS, we’re back with a Second Edition. We also decided to mark the occasion with a new blog. So here we are.

What’s new since the First Edition?


  • Trade Me sold to Fairfax for 700 Million Dollars.
  • Trade Me membership swells from 1 Million to 1.8 Million.
  • Numbers of auctions double to 1,000,000 per week.
  • Traffic doubles to more than 400,000 unique visits a day.
  • Attracts over 65% of domestic page views on the internet in NZ.
  • Trade Me now serves more than a billion pages a month.
  • Trade Me hosts its 100 millionth auction.
  • Trade Me Property now NZ’s #1 Real Estate Site.
  • Trade Me Motors has more automotive listings than any other NZ website, and around 90% of NZ’s automotive web traffic.
  • Trade Me Jobs launched.

When our first edition was published in November 2005, Trade Me attracted two million visitors per month.

A year later, that number was three million.

Now it’s 3.9 million and still growing strong. 

So we decided it was time for a Second Edition. We’ve made revisions and updates throughout, added three new chapters (and another 32 pages).  Check it out.

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